Buy a phone, get a free PBX

Berlin-based snom technology AG has treaded into IP-PBX territory with the offering of snom ONE in three flavors: free (for 10 extensions or less), yellow (20 extensions), and blue (unlimited extensions with multi-tenancy). The IP-PBX technology came from its acquisition of PBXnSIP, according to No Jitter. More interestingly, the company known for its IP phones will give away the 10-extension snom ONE if you buy the phones — a very attractive offer for a small business operation.

Comparable to giving away the car if you buy the tires? Sign me up.

Press release from snom:

Berlin 4th October 2010
snom technology AG, leading German developer and manufacturer of SIP devices, today announced the addition of IP-PBXs to its product range, with the launch of the new IP PBX snom ONE. snom ONE will provide customers with an IP telephony system which supports all the functionalities of snom IP phones.

snom ONE is the result of thorough field tests and optimisation activities, taken out on the market. It is available in 3 versions: snom ONE free (downloadable free of charge for up to 10 extensions) and the two resale systems snom ONE yellow (for up to 20 extensions) and snom ONE blue (unlimited number of extensions and multi tenant up to 5 companies). All versions offer the same features and only differ on the maximum supported quantity of extensions.

“In the past we’ve experienced problems with customers missing out on some of the key features delivered by our phones, due to the installed IP-PBX systems,” explains Jonathan Greenwood, snom ONE Product Manager and Managing Director of snom UK Ltd. “With snom ONE, our customers can continue to install and run our VoIP phones on every SIP based PBX, whilst having additional access to a series of easy to install telephony systems, perfectly tailored to our phones. This is our response to the many compelling requests by resellers and users in recent years.”

The snom ONE is being showcased at the Convergence Summit South 2010 from the 5-6 October at Sandown Park Esher Surrey. The new IP-PBX systems are available immediately.

About snom
snom technology AG develops and manufactures VoIP telephones and related equipment based on the IETF open standard, SIP (Session Initiation Protocol). Recognized for its high quality, customisable and cost-effective business solutions, snom is also differentiated by the company’s history in the VoIP industry, and its dedication to high security standards. All of snom’s software exists in the firmware on the phones – making it easier for users to download updates and new features. snom customers benefit from the interoperability and flexibility that the snom telephones offer, including plug and play integration and universal compatibility with any SIP-based telephony platform. Founded in 1996 and headquartered in Berlin, Germany, snom technology AG also has offices in Italy, France and in the US. The company distributes its fourth generation SIP phones through its network of more than 200 authorized reseller partners in 60 countries worldwide. For more information on snom, please visit

Company contacts:
snom technology AG
Heike Cantzler
Christian Baier
Charlottenstr. 68-71
D-10117 Berlin
Telefon: +49 (0)30-39833-103/106

Press agency:
Aspectus PR
Amy Redhead
33 Cavendish Square
London, W1U 6JQ
Telephone: +44 (0)20 7182 4081


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